Binance broadcasts strategic partnership with YG Leisure

Binance and YG will develop Metaverse, NFT and gaming alternatives with the settlement

firms may also work collectively Creating an eco-friendly ecosystem for NFTs.

SingaporeFebruary 7, 2022 /PRNewswire/ — BinanceThe world’s main blockchain ecosystem and cryptocurrency infrastructure supplier has introduced the signing of a Memorandum of Understanding (MoU) with YG Leisure Inc. (YG) to type a strategic partnership. of south korea Main multinational leisure company.

As a part of the strategic partnership, Binance and YG will collaborate on various blockchain initiatives, together with collaborations within the NFT sector. Binance will present the NFT platform and expertise infrastructure, whereas YG will provide the NFT content material and gaming property.

The 2 firms additionally plan to actively pursue alternatives for numerous digital property to develop Binance Sensible Chain-based video games, collaborate on constructing the metaverse, and develop distinctive experiences and providers for followers.

The partnership between Binance and YG is anticipated to create a constructive synergy between the 2 firms. Many world-renowned Kpop stars are managed by YG, together with Huge Bang, Blackpink, Winner, iKon, AKMU, and Treasure. YG has immense potential to develop digital property, together with NFTs, utilizing its Mental Property (IP) rights in a variety of enterprise sectors.

NFT, which stands for non-fungible token, is a singular digital token that permits artists to share their content material in a singular method. The evolution of NFTs is paving the way in which for a paradigm shift within the music and KPOP business by serving extra than simply consumption functions to followers.

KPOP has been on the forefront of the Korean Wave, attracting thousands and thousands of followers around the globe. It’s anticipated that the MoU with Binance will enable YG to extra actively broaden its growth within the NFT market.

Binance NFT is a multi-chain platform that makes use of the PoSA (Proof of Authority Stake) community, a consensus protocol protocol that’s extra environmentally pleasant and energy-efficient than bitcoin. Creating NFTs in an eco-friendly method is likely one of the concepts that Binance and YG emphasize in the course of the collaboration.

bo kyung hwangoThe Chief Govt Officer (CEO) of YG mentioned: “As a KPOP chief, we plan to repeatedly construct an progressive and eco-friendly NFT ecosystem. The collaboration with Binance offers YG entry to scarce and enterprise alternatives. Invaluable content material. We additionally hope that it additional strengthens the bond between followers and artists.”

helen excessiveBinance NFT World Head mentioned: “YG is likely one of the most well-known world leisure firms on this planet. Each Binance and YG will try to additional their management of their respective fields. Now that the 2 firms have joined forces We are able to count on to construct a powerful cooperative relationship. We hope this can assist the expansion of the worldwide blockchain ecosystem, and drive mainstream adoption of latest property comparable to NFTs for a brand new consumer base.”

Helen added: “Binance will work carefully with YG to create an eco-friendly ecosystem for NFTs. YG is a world leisure company with world affect, and we imagine you will need to promote the usage of sustainable blockchain platforms. “

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