Nielsen confirms that YouTube has fallen behind audio streaming within the US

Earlier this week, MBW revealed that the US report trade has undergone a historic transformation: Within the first half of this yr, for the primary time, extra music was streamed on audio platforms than video platforms on report. in plain English, 55% The on-demand streaming performs have been hosted by the likes of Spotify, Apple … Read more

YouTube overtakes music movies as Spotify > audio streaming – TechCrunch

Audio did not precisely kill the video star, however it’s making a comeback. People are actually streaming extra songs on-demand as audio than they’re consuming via music movies. The change highlights the significance of music within the battle for cell income, in addition to the way it might help artists receives a commission extra. Analytics … Read more